My work is driven by a unique blend of business strategy, technical understanding, and design thinking.
Empathy.
Designing for the user behind the data.
Creativity.
Working products that delight in unexpected ways.
Curiosity.
Always learning, always shipping.
I create products that not only work flawlessly but delight users in unexpected ways. I love mentoring designers and IT pros — career advice, mental health at work, wellness. I've given talks across four languages.
PRINCIPLE 01Is it working? No — let's rethink, redesign, and rebuild until we get it right.
PRINCIPLE 02Working? Great — what insights can we gather to make it more impactful?
Experience
Where I've worked.
A decade across consumer AI, enterprise UX and product leadership.
2016 — 2020
VMwareProduct Designer · Enterprise admin tools4 years
2020 — 2024
LinkedInSr Product Designer · Gen AI, Premium, Ads3 years
2024 — 2025
DoorDashProduct Designer · Merchant onboarding1 year
2025 — Now
CurrentlyMetaSr Staff Product Designer · WhatsApp AI1.5 years · ongoing